We in TheLawyerics have often stated in our posts that nobody in this selfish world will give you anything free. If you are getting anything, you are paying price in some other form, and perhaps more than what you would like to pay if you know the price being extracted from you indirectly. Consider, how the search engines are maintaining themselves if they are not charging anything from you. It is not possible. We are simply shutting our eyes. They pose before their subscribers that they are not charging anything from them but devise alternative modes of revenue earning from business houses whose products are promoted. Perhaps no one reads terms of service (ToS) which we accept while subscribing to their service. Most of the things are in their favour. They have a right to display search results which you and I are not looking for. They have even the right to prioritise the products and services which fetch them more revenue.
Apart from trademark law, there are other laws, such as competition law, consumer protection law and now data protection law to protect the general public but we in India are not sufficiently informed to take on the malpractices. And even if we know, we have a tendency towards freebies without appreciating that we are losers in the long run. We in TheLawyerics have tested all these things. We often use AI models to search the material we are looking for.